Free Shipping For Orders $25+

About Us

Our Mission 

To create handcrafted skincare products you’re sure to love using plant-based ingredients in small batches with time and care to attention; always listening to you our customer, and caring about the environment.

Who We Are

A small handmade skincare business based in the coastal Hampton Roads city of Virginia Beach, VA. Our company comprises of Carmen Loveless, and her four sons. We started handcrafting skincare products in 1996. Our products are currently exclusively sold online through our website, and we occasionally hold spa parties locally.

Our Products 

Everything we skincare product we make is developed to give the  most refreshing experience. All of our recipes have been extensively tested for at least five years before being made available to the public. We do not test on animals, nor do we commission it. We are PETA certified through the Beauty Without Bunnies program. We lightly fragrance our soaps to be gentle enough for most people including those sensitive skin. We use biodegradable, recyclable packaging.

Loveless Soap is PETA Certified Cruelty Free and Vegan



Our Philosophy

We Soap With Heart! Every product we make is created in small batches in order to control for quality and freshness. Our body butters, and lotions are made to order.

Social Good

We believe we all have the power to make this world better, and together we can do so much more. We give back to local children’s shelters. 

Carmen Loveless at PETA Headquarters | Loveless Soap